Tag: filmmaker

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Change the Consumer Sentiment

While driving home from the park today, I was listening to a few economists talk about the current University of Michigan survey measuring consumer sentiment and economic conditions. Basically, it tells us how Americans feel about the economy both today and tomorrow, or more specifically, one year from now.

I’m sure this comes as no surprise, but the overall feelings were bad.

As bad as they were in the 1970’s no less, when inflation was at 13%, unemployment was at 10%, and you had to wait an hour at the pumps to fill up your tank with gas. No kidding, and I know it well because I grew up in the 70’s and specifically remember really long lines in a station wagon with no air conditioning. Albeit, today those inflation and unemployment numbers are much better, to say the least, as mortgage rates just inched below 7% – a good sign for both consumers and the housing market.

The thing is, back when times were much tougher for families and the economy was in a much deeper hole, pervasive feelings of doom and gloom were never rampant like they are today. At least it seems that way when everywhere you turn there’s suffering, death and destruction, not to mention consistent talk about an unavoidable recession (which I disagree). In a viral world with instant connectivity, spreading anything – including bad feelings – is as easy as getting AI to write you a paper. The polar opposite of the groovy, non-viral 70’s. Plus, with Led Zeppelin on the radio and Disco on the rise, life was always about working hard, staying hopeful, living free, and most importantly, living in the moment.

And since every one of us is dealing with our own adversity du jour – mine includes three herniated discs that have annihilated my yoga practice – you gotta stay positive and know that things will get better. And believe that collectively, we can change this sentiment from bad to good.

And we will.

The funny thing is, when I grew tired of listening to those chatty economists talk about our nation’s lousy survey scores, I turned the radio dial a few clicks to the left and what do you think comes on? I Want Your Love, by Chic circa 1978. Talk about a fun and happy and positive song that compels you to sing along forever! I was 15 when that Disco classic came out, and had just started taking lessons at the nearby Arthur Murray Dance Studio..with every other kid in the neighborhood.

So change your negative thoughts everyone, and help me change the consumer sentiment. No doubt I believe change is coming – as it did with the go-go 80’s right after John Travolta lit up the floor in that iconic gem, Saturday Night Fever (1979). Speaking of lighting up the floor, with two measly weeks to go before we leave this rather “bad” 2023 behind us, take heed from yours truly – and get your workout in. Dancing included!

Have an amazing Holiday and even happier New Year! Peace – R

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3-Star Review for Skateboard Bandits

On behalf of the very talented cast and crew of my short film, Skateboard Bandits, we’re excited to receive a 3-Star Review from the industry’s leading review platform, Short Films Matter. Here’s what they say:

* * * A laid-back thriller that delves into a father and daughter’s pursuit of revenge.

SYNOPSIS: A character-driven thriller about a band of skateboarders who conspire to take revenge into their own hands – the second time around – and risk life and limb to rob a bank.

REVIEW: Vengeance, grief, and the unbreakable bond between a daughter and her charismatic widower father take center stage in Rich Tola’s low-budget thriller. With Rich Tola himself leading the cast alongside Anna Christensen and an ensemble of supporting actors, this film takes viewers on a thrilling ride through the gritty streets of Los Angeles. The narrative centers around the preparation for a bank heist. One of the standout elements of this narrative is the inclusion of skateboarding, which adds a cool and edgy vibe to the story. The skateboarding sequences are well-executed and bring an exciting energy to the film. It’s a refreshing addition that sets this movie apart from others in the genre.

While the acting prowess of Rich Tola and Anna Christensen shines through, the supporting cast falls slightly short in comparison. However, their performances don’t detract from the overall enjoyment of the film. Technically, the film is crafted to a respectable standard, considering the limited budget. Although it lacks a cinematic quality, this can be forgiven, as the engaging storyline and well-choreographed sequences make up for it. The short film manages to entertain and keep viewers on the edge of their seats throughout.

However, it must be noted that the ending leaves us wanting more, as the narrative build-up to the bank robbery delivers an anti-climax. Nevertheless, Rich Tola’s low-budget thriller delivers an entertaining experience. With its engaging storyline, impressive skateboarding sequences, and solid performances, it is a film that showcases the director’s creativity and resourcefulness. While it may lack the polish of big-budget productions, it more than makes up for it with its raw energy and bohemia.

FILM: 12-minute drama (completed from start-to-finish in 90 days for $1000) starring Rich Tola, Anna Christensen, Jonny Haug, Jasmine Sim, Anthony Lazcano, Ben Thomas and Anthony Rajanayagam.

Thanks for watching everyone..and get your workout in ! Peace – R

Skateboard Bandits
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Be Like …The Postman

Remember Kevin Costner’s award-winning film about a nameless drifter who dons a postman’s uniform and bag of mail in a post-apocalyptic America. If not, then I suggest you grab a bag of your favorite low sodium chips and watch it immediately. To get inspired to do whatever it is you need to do that may require a little – or a boatload – of courage.

And just like the real life United States Postal Service creed, “Neither rain, nor snow, nor sleet, nor hail shall keep the postman from their appointed rounds“, simply apply this to your daily fitness program and get your workout in…every single day. Like I’ve been doing since the 1970’s.

Now check this out: we’re 2 days shy of halfway through 2023, which means you could have benefited from 180 workouts by now, like me and all the other post-people out there.

Are you in? Do you WANT to be in? Because ANYONE can…just Be Like The Postman. Enjoy the movie everyone, and I’ll see you at the Fountain!

Peace – R

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Finish Strong + Savor Small Victories

Two more weeks until we wrap up this rate-hike laden, crypto market crashing, war torn Year of the Tiger, so it’s time we buckle in and finish strong everyone. That is to say, stay healthy and positive and focused in the final inning of 2022, and most importantly, stay committed to your fitness.

Another day, another workout is my motto. Because keeping your Temple, i.e., your physical body that’s harmonious with your mind and spirit, is paramount to keeping you primed to finish strong in everything you do.

And not to be forgotten are all those small victories you’ve achieved throughout the year, whatever the successes or positive outcomes earned – or perceived negative outcomes that will prove to be rewarding nonetheless. Be sure to acknowledge them and savor them and celebrate them for what they are: small victories in the war of life.

Happy Holidays everyone, may peace be with you.

PS – Click HERE to buy the best motivational stocking stuffer on the Planet – at least I think so – and get your workout in! Peace – R

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Summer’s Over Party!

Back in NYC circa the late 1990’s my cronies and I would begin every Labor Day weekend with a blow-out celebration called the Summer’s Over Party. A party it was, to officially celebrate the end of summer – which meant everyone on Wall Street and every other business would get their vacationed butts back in the office to start making money again.

The fact that our little Summer’s Over Party lasted the entire weekend as well as every subsequent weekend until Thanksgiving really didn’t matter (what can I say, we liked to party). Our real intent was to celebrate the beginning of something very good that was about to happen, or perhaps even exceptional.

So let’s get ready to celebrate the following happenings that are definitely very good and are no doubt worth celebrating:

  1. Serena Williams rockin’ the US Open at the ripe young age of 40 while drinking from the Fountain of Youth. And you can too, just read my book.
  2. Inflation is subsiding and the mild recession we’re already in will start to wane.
  3. The oppressive heat across the US and the world will subside. It has to because time goes quick and Winter’s fast approaching.
  4. COVID and/or the fear thereof will subside to the point where everyone on the planet – including those fear-mongering politicians – won’t really care or pass judgment on someone like me who isn’t vaccinated (which should have been the case from Day 1 of this controversial pandemic).
  5. Stocks and Cryptocurrencies will rebound in our investment portfolios before year’s end and we’ll all have a jolly good Christmas. And if you don’t yet have an investment portfolio, get started now…prices are cheap! Another prediction, albeit I’m a long term BULL so what can I say.
  6. Everyone on the planet will embrace my motto, Another Day – Another Workout, and get with a daily fitness program. Trust me, it’ll change your life and keep you drinking from the Fountain of Youth. Just like me and Serena. And if you could use some much needed inspiration, just read my book.

And finally here’s something I learned a long time ago that keeps rearing it’s paradoxical head: Never say Never. Like when it comes to Nomad Living. Let’s just say it’s time for me to head back east again – this time driving – to spend time with family plus add another dozen US cities to my noteworthy collection. What can I say…it’ll definitely be fun!

Happy Labor Day everyone…get your workout in and enjoy the party!

Peace – R

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Nomad Living – The End

As the saying goes, all good things must come to an end.

At least when it comes to those good things that have a positive impact on your life and are meant to be provisional. That is to say, they’re meant to inspire and empower you in the present moment, but definitely not the long haul.

Like nomad living.

Because any individual who roams about for any length of time will certainly desire a more permanent resting place. Trust me, I should know. After 9 months of transversing this great country – from LA to Plano to Las Vegas to San Diego with many many stops and cities in between – I’ve found my way back to Texas (no kidding). Although I loved every minute of the journey as well as my time in San Diego – a place akin to heaven – it was time to return to the land of the free and home of the brave. Thus, I’m back in Lone Star state.

As for cryptocurrencies, well that’s another story. Since my last post they’ve crashed by more than 50% and have no doubt sent seismic shocks to my portfolio, to say the least. But then again when it comes to anything in life and especially stocks and cryptos, nothing goes straight up. So keep the faith and HODL on for dear life everyone, because like I’ve said many times before on Tola Talks Texas, we’re in the first inning of a very long ball game.

Be kind and stay strong everyone, and no matter what, get your workout in!

Peace – R

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Nomad Living – Part 2

Six months and 15,000 miles since leaving Los Angeles, I guess you could say my nomadic ways are coming to an end. At least for now, as I thoroughly enjoy exploring and transversing the plethora of amazing neighborhoods throughout San Diego (including Oceanside below).

After a dozen years living in LA and just a few months here in SD, no doubt San Diego trumps LA-LA-Land. In so many ways, but let’s just say it feels much safer and it’s definitely much cleaner here. Not to mention I haven’t had one homeless person approach or harass me, or worse, grab me like that time in LA. So rock’on San Diego! And speaking of rocking on, if you’re still HODL-ing firm with your cryptocurrency portfolio – like I am – keep the faith and know that prices will skyrocket again. That is to say, when the retail buyers come back with a vengeance coupled with 401K allocations for Bitcoin and hopefully Etherium and my fav, Dogecoin.

That’s what I believe, albeit perhaps against the grain, and like I said numerous times on Tola Talks Texas, we’re in the first inning of a very long ball game, so stay positive and stay the course everyone.

And as always, get your workout in. Peace – R

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New Learning Show for Kids…Top 10 with Mr. B

Creators create, teachers teach and producers produce.

And when you’re all three, eventually you give birth to a modern-day Blues Clues show for kids called, Top 10 with Mr. B. That’s right, I LOVE educating and inspiring children of all ages, even the 59 year-olds like me!

So if you’re that BOLD, BRAVE and BRILLIANT children’s producer in search of the next great opportunity, be great to hear from you: [email protected]

As for everyone else, enjoy learning everything there is to know about rainbows and pandas and have fun with Mr. B…and get your workout in!

Peace – R

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Fountain of Youth comes to Audiobook

LOS ANGELES, March 9, 2021 /PRNewswire/ — The newly released How to Drink from the Fountain of Youth: 30 Steps to Everlasting Youth, is now available in audiobook alongside the paperback and ebook editions on Amazon. Narrated by the author/ filmmaker and modern-day yoga master – who really believes he got stuck at age 30 – Rich Tola’s family-friendly audiobook is 3:24 hours long and marks his second narration since his memoir.

The book is ideal for anyone looking to lose weight, feel more energized, be more confident, define their personal goals and aspirations, plus grow mentally as well as improve their entire outlook on life. It’s also for aspiring Millennials still searching for their calling, and for Baby Boomers who finally have the money but not the motivation to pursue their passion.

Tola’s audiobook is fun, fast-paced and colloquial, plus it’s laced with pop culture references and insightful anecdotes garnered over a half-century of experiences. With 30 motivational steps including Be Vain, Love the Scale, Embrace Failure and Self-Correct, Tola is quite the sage who infinitely respects the powers of karma and its effect upon one’s aura, “Looking, feeling and being 20 years younger than your actual age is all about empowering and replenishing your aura on a daily basis, keeping it strong and vibrant for the long haul.” Which is 108, if you ask the former Wall Street trader who also claims he was reborn with the help of yoga.

How to Drink from the Fountain of Youth provides step by step instructions on living better and stronger, and for being your best and healthiest self. The audiobook is a great way to listen to the secrets of Tola’s youthful success at home or on-the-go, while the paperback also doubles as a handy note-taking journal for memorializing your dreams, actions and small victories in life. And if you follow Tola’s 30 Steps to Everlasting Youth, “you’ll never be out-of- shape and overweight. I guarantee it.” Strong words to stand by, but Tola certainly does.

Just like he stands by his belief that anyone can drink from the fountain of youth, regardless of your predilection toward exercise or anything else that’s really good for you or otherwise fat burning. As the author states on the back of his book, “Youthfulness is not contingent upon your physical body or how old your face looks, but rather the force you emanate into the Universe.”

Rich Tola is also known for his heartfelt and witty memoir, Simply Between Millions: From Wall Street to Hollywood, and films such as Boulevard Zen and Skateboard Bandits.